Inexpensive business cards are what you need to get your name out there. The important thing to know about inexpensive business cards is that you need to know how to use them effectively. So you think that your business card just tells a client your name and contact information. This is not the case. Your business card tells customers and potential clients much more than this. Think of your inexpensive business card as part of your sales team, in fact it is your personal sales representative. This sales representative will be working for you when you are not. When a potential client is thinking of a problem they will look at their list of contacts by browsing business cards that they have acquired. If your card has that magical formula to elicit a response from reading your card then it has done its job. More importantly, when presenting a business card it also gives an impression about your level of professionalism, how your company operates and your general present ability.
Your business card, like a good sales person must be equipped with a solid sales ability and excellent product knowledge. If a salesperson do not have mentioned above then he will not complete the sale. This holds true with an inexpensive business card. If your card has the ability to make a sale and to relay product knowledge, namely you, then your business card can do its job properly.
But how can you get those two important things into a small piece of paper?
When selecting a business card make sure that you use excellent quality stock for your cards. Stay away from cheap, making yourself at home cards. These cards will give a horrible impression for you, your company and your overall business. You have to look like you regularly succeed in acquiring and fulfilling large volume of business. You can only do this by making the card as presentable as possible. You should add a company logo that again looks professional and in turn this logo makes your card and you look more professional.
Another strategy to make your card more noticeable and increasing its likelihood of completing a transaction for you is to make the card different from other business cards. When I mean different, I do not mean radically different. You must make sure your card looks presentable and professional but keeping it different from your competitors. Business and contact information should be on the front of the card but stating facts about your company and ways that you are different from the competition should be stated on the back of your card. This can include price differences, professional awards or guaranteed level of service.
Differences can also be relayed simply by having different size business cards compared to average cards. One possibility is to create cards that are slightly smaller than regular cards. Another popular option is to have all the information in portrait orientation rather than the regular landscape orientation. This will force of the card holder to turn the card and read the card. This may seem like a simple or poor strategy that does not result in any action but in fact there is a psychological component to this. If someone is forced to do an action before they read something they are more likely to remember or call that person because there was a previous action carried out. This action of curiosity is more likely to grab a person’s attention and therefore having a business card doing its job of completing a business transaction for you.
Remember; always have your inexpensive business card with you at all times. You never know when you’ll meet a potential client. Being repaired with a business card also shows your preparedness in doing business.
I received these new business cards I ordered from GotPrint.com this weekend. I designed them with their Advanced Designer….and they’re perfect! So shiny. And they came in the cutest little box.
When ites to promoting services and products, apany, business or individual needs to convince the potential client that they are professional. To do this, it is essential that business stationary has impact.
The photographer and craftsman Todd Schellinger asked me to design some metal business cards for his studio Hand + Eye. He gave me pretty broad creative license, asking only that it speak to the tradition of craftsmanship.
When it comes to promoting services and products, a company, business or individual needs to convince the potential client that they are professional. Often the first contact between the two parties is the humble business card.
Firstly, there are DIY business card machines which come with a standard range of logos, fonts and layout fef s. These allow you to choose and create your own cards, and the variety of specifications means that it is highly likely to be original.
Internet Marketing & Design Tips, Techniques and Online Resources for Photographers.
And certainly the finest entrant so far:. This is second-hand but a riot: a friend who works at Fox tv in LA had to cough up $23 to pay for new business cards.